Global brands like Nike, Ferrari and others lead by example: They communicate clearly, authentically and convincingly what they stand for – and what they do better than anyone else.
Strong personal branding can do the same for you. So: Just do it!
Personality as a Brand:Clear in profile. Strong in presence. Authentic in expression. I’ll show you how to make that happen.
Personal brands with real impact don’t follow a fixed formula. That’s why I developed the Branding³ Method – structured but never rigid. Clear in its framework, yet open to individual personality.
With over 30 years of experience as a concept developer and creative director, I know how powerful brands work. I intuitively recognize potential – and how to bring it to life. As a certified coach, this instinct becomes the multiplier at the core of my method: Coaching + Brand = Branding³
Together, we develop – in three phases and seven structured modules:
a strong offering, a clear message, and a compelling brand presence.
Proven tools and professional assessments ensure the results are meaningful and measurable. Relaxed in tone, focused in execution – this is how branding becomes both effective and enjoyable.
My services combine Personal Branding, Product Branding, Mental Fitness and Team Coaching.
Thanks to this holistic approach, each discipline reinforces the others. For example: Greater mental fitness brings more clarity and focus – which helps you better understand what your brand truly stands for and express it authentically.Instead of generic solutions, I offer a deep, integrated system – for powerful, lasting results across all levels.
“With him, branding becomes a journey of self-discovery – clear, structured, and impactful.”
“It’s rare to find someone who truly listens, works in a structured and creative way – and then nails the brand message with precision.”
“When you work with Oliver, you don’t get an off-the-shelf brand – you get one that truly fits you.”
“Two things helped me in particular: First, Oliver takes the time to truly engage with the topic and encourages deep reflection. He then builds on that and uses targeted exercises to deepen the process. The result: a more intense experience – and new perspectives on the topic.”
“I spent six weeks with Oliver in a mental fitness coaching program that proved to be highly effective for me. He combines deep expertise with genuine empathy, which allowed us to build a relationship based on mutual trust. Given where I stood personally and professionally at the time, working with Oliver was one of the best decisions I could have made.”
“I never felt the need to market myself – until I realized that personal branding isn’t about self-promotion, but about gaining clarity on who I really am. Oliver guided me through this process with great sensitivity.”
AUTOMOTIVE: AUDI, BMW, MINI, ROVER, SIXT, SUZUKI, VOLKSWAGEN EVENTS & LIVE COMMUNICATION: TRENDHOUSE FINANCE & BANKING: DAB BANK FOOD & HOSPITALITY: ALPHA PAN, MC DONALDS, NESTLÉ RETAIL & INTERIOR: APOLLO OPTIK, LIGNE ROSET, SEDUS, GESIKA INDUSTRY & PACKAGING: STORA ENSO TECHNOLOGY & IP: CYBEREINHARDT, EUROPATENT, SICSEC COSMETICS & BEAUTY: EFASIT MEDIA & ENTERTAINMENT: GETTY IMAGES, PRO7, KABEL1 FASHION: LISCA HEALTHCARE & PHARMA: BEIERSDORF, KYBERG, NOVARTIS, TOGAL-WERK AG, TOGAL EDUCATION & COACHING: DIE KOMPLIZEN, ROCK YOUR LIFE AKADEMIE PUBLIC SECTOR & MUNICIPALITIES: BAVARIAN MINISTRY FOR ENERGY, BAVARIAN MINISTRY FOR FAMILY AND SOCIAL AFFAIRS, BAVARIAN MINISTRY OF HEALTH, CITY OF MUNICH,
FREELANCE WORK FOR ADVERTISING AGENCIES: BBDO, BRAINWAVES, DDB, HEYE, JUNG VON MATT, MC CANN ERICKSON, PUBLICIS, SERVICEPLAN, SAATCHI&SAATCHI, START, TBWA,…
Quick Start:Focused support on a specific topic(e.g., Set-Up or USP)Duration: approx. 3–5 sessions
Targeted Boost:A tailored package for sustainable growth and greater impactDuration:approx. 6–10 sessions
Premium Level:Comprehensive support for long-term excellence and standout presence.Duration:as agreed
Whether you have initial questions, concrete ideas, or simply want to find out if we’re a good match – I’ll take the time. Book your free, no-obligation 30-minute video consultation. Or contact me via email at: mail@oliveroelkers.de. Or by phone: +49 172 47 97 456.
Book your free no-obligationvideo consultation
I’m Oliver Oelkers – concept developer, designer, lecturer and coach with over 30 years of experience in branding and communication.
My passion? Helping people and brands gain more clarity, presence and identity.
After many years in agencies as an art director and creative director, and as an independent consultant for well-known companies, I expanded my focus: Today, I combine strategic thinking and creative execution with coaching methods – helping founders and individuals discover what truly matters to them.
Together, we build brands that don’t just look good – they feel right. And they work.
I believe that the best ideas start with the right questions – and with space to think beyond the ordinary.
Personal branding means making yourself visible and tangible as a brand. It helps you gain clarity about your positioning and communicate it authentically – whether you’re a founder, entrepreneur, or leader.
I combine three worlds into one unique method: over 30 years of experience in brand development, an intuitive sense for creative potential, and certified coaching expertise. This combination forms the Branding³ Method – a powerful approach that blends strategic and creative thinking with deep personal insight.
Instead of offering off-the-shelf positioning or generic messaging, Branding³ reveals your true potential – in a structured, individual, and meaningful way.
Branding³ is a flexible, structured system that combines proven coaching techniques with creative brand development. Through three phases and seven modules, we work together to develop a strong offer, a clear message, and a compelling presence.
We usually start with a free introductory consultation. Then – depending on your needs – we develop your brand using one of my tailored packages: Sprint, Boost, or Elevate.
These are available in compact or comprehensive formats. Both duration and content are fully adaptable.
For anyone who wants to show up with clarity, distinction, and impact – especially creative entrepreneurs, founders, executives, and self-employed professionals looking to elevate their visibility, positioning, and communication.
The result: brands that don’t just look good – they feel authentic, endure over time, and truly reflect the person behind them.
In addition to personal branding, I also offer product branding, mental fitness coaching (e.g. using Positive Intelligence), and team coaching – individually or in powerful combinations for maximum impact.
Easy: Book a free, no-obligation consultation – online, conveniently via video call. Or reach out to me directly via email at mail@oliveroelkers.de or by phone: +49 172 47 97 456.
